president / account director
Scott Inniss possesses more than 20 years of experience in communications as a writer, editor and project planner. As account director and company president, he came to communications work via journalism. A graduate of the University of King's College (Halifax), he held print journalism jobs across Canada before moving into public relations work.
Projects Scott has delivered include corporate brochures, consultant reports, strategic plans, newsletters, press releases, press kits, speeches and user manuals. A few of the initiatives he has helped launch include the new international standard for measuring tourism, marketing campaigns for Lutfhansa Airlines and Hilton Hotels, and the annual Mondial de la bière festival in Montréal. Fluently bilingual, Scott brings the solid expertise and professional business élan that inspires autoroute communications.
senior writer / editor
Susan Kelly has been a writer and editor for nearly 20 years. With a background in fashion and the arts, she brings flair to any project she undertakes. She also possesses experience in the corporate and non-profit sectors. Consumer publications in which her work has appeared include: Montreal's The Gazette newspaper and Montreal Home magazine.
Susan also has story credits in such publications as Trade and Commerce, Jobboom and Light Metal Age. She served as executive editor of The Experts Optimal Health Journal, and offers editorial services for various online publications. As part of the autoroute communications team, Susan also translates texts for a variety of Montréal businesses and adapts them to meet specific needs.
account director / writer
Tracey Arial has more than 25 years experience as a communications specialist. After ten years handling public relations for Australia, Florida and Ontario tourism boards, she chose life as an independent writer and moved to Montréal.
Since then, Tracey has authored two Ulysses guidebooks and one work of literary nonfiction (I Volunteered, Canadian Vietnam Vets Remember). Tracey has prepared speeches, multimedia scripts, press kits, software manuals and travel brochures for many clients, including Air Canada, the Canadian Tourism Commission, Jobboom, Nortel Networks and St. John Ambulance. She is a former president of the Professional Writers Association of Canada. Visit her website at www.traceyarial.com
Marc Michaud possesses more than 20 years of B2B sales experience, including 10 years of direct cold calling work to more than 10,000 businesses. Armed with a bachelor’s degree in economics and a post graduate diploma in accounting, Marc's early years were spent in commercial real estate in financial managment roles.
Selling is his strength, and has been his trade since the mid-1990s. Marc has added to his skills with self education and coaching in selling methods and techniques. Visit his website at www.marcmichaud.ca
translator / editor
After earning a translation certificate in 2005 from McGill University in Montréal, Ginette worked for a translation office for several years. A laboratory technician by training, she chose a new career path at the turn of the century. Ginette upgraded her writing skills through courses, and worked as editor for a trade magazine.
A published author, with credits in XYZ La revue de la nouvelle, Ginette has edited and translated many documents in the financial, legal, commercial, computer and applied science sectors, as well as the communications industry.
After several years spent as an educator teaching young children, Anne-Laure Pérez decided to give a new direction to her career in 2006, using her expertise in the French language. She practiced the profession of editor and writer for a business for several years, before making the move to work for herself.
Her skills are called upon by autoroute communications to correct, refine and improve documents of all types with professionalism and rigour. Visit her website at www.francaisexpert.com